Sunday, February 19, 2006

PR Watch

The thing about PR is it's essentially free advertising. But who regulates it?

Myself at the moment.

The Sunday Times magazine last week (5th Feb).

8 articles. 7 of those are essentially selling something or someone's services. Nicky Clarke - advertising hairdressing, Suzi Qattro selling her new album. Bryan Sykes, a DNA expert selling his DNA company's servcies. Jeremy Irons selling his acting services. Diana princess of wales story - advertising an auction house. The National Portrait Gallery advertising its Wlliam Shakespeare portrait and a children's charity advertising itself. Then in the newspaper another childrens charity with a three page puff.

I am on a rubbish mailing list at work. I know when stuff's been sent from it because I'm 'Catton' on it. On Friday a glossy 122 full colour 'magazine' called 'Public Service Review: Health' came through.

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